Being 21 years old ourselves, we look up to what we feel are our older siblings. Asics has and is a major favorite in the industry, so when something as big as their technology (GEL) turns 30, we feel its almost an obligation to celebrate.
Gel technology was initially introduced to improve the performance of Asics’ on and off tracks, and soon after, it became a brand staple. Gel has evolved, it comes in many shapes, sizes and formula’s, but it wouldn’t be where it is at right now if it weren’t for Asics’ persistence and research and development. And if there’s one good thing about Asics, is their obsession with aesthetics: they always looked after each and all details present in their sneakers.
Well, to make a long story short, at Kosmos we will be blowing candles with three commemorative models of this triple-decade feat: Gel Lyte III, Gel Lyte V and a Gel Quantum 360 will be released on Saturday, November 5th, in store and online at 00:01 CET.
ASICS GEL QUANTUM 360 "30 YEARS OF GEL" - BUY NOW!
Model: GEL QUANTUM 360 - 30 YEARS OF GEL
T747N 9090 - 189,00 €
ASICS GEL LYTE III "30 YEARS OF GEL" - BUY NOW!
Model: GEL LYTE III - 30 YEARS OF GEL
DN6L0 9090 - 135,00 €
ASICS GEL LYTE V "30 YEARS OF GEL" - BUY NOW!
Model: GEL LYTE V - 30 YEARS OF GEL
DN6K4 9090 - 139,00 €